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Tag Archives: negative option marketing

Restore Online Confidence Act Outlaws Online “Data Pass” Transactions and Limits Negative Option Marketing

Posted in Online Commerce

The lame duck Congress that reconvened following the November elections wasn’t expected to do much, but some legislation got pushed out at the eleventh hour (or perhaps, the one-hundred-and-eleventh hour), including the "Restore Online Confidence Act," S. 3386 (111th Cong., 2d Sess. 2010), sponsored by Sen. John D. Rockefeller, IV. The Act was introduced following… Continue Reading