As we have previously noted, Facebook has been named as a defendant in a number of lawsuits claiming that its facial recognition-based system of photo tagging violates the Illinois Biometric Information Privacy Act (BIPA).  In a separate putative class action filed in Illinois federal court that involves the tagging of an “unwilling” non-user without his permission, Facebook seeks dismissal on grounds similar to the arguments Facebook made in those cases. (See Gullen v. Facebook, Inc., No. 15-07681 (N.D. Ill. filed Aug. 31, 2015)).  In short, the plaintiff non-user claims that another Facebook member manually tagged him in a photo using Facebook’s Tag Suggestion feature and that, as a result, Facebook allegedly created and stored a faceprint of the plaintiff without his permission and in violation of BIPA. In its motion to dismiss, Facebook argues that the Illinois court has no jurisdiction over Facebook in this matter, particularly since the plaintiff was a non-user of its service.  In addition, Facebook contends that, regardless, the plaintiff’s claim under BIPA must fail for several reasons: (1) Facebook does not create a face template and perform “corresponding name identification” for non-users who are manually tagged using Tag Suggestions; (2) BIPA expressly excludes from its coverage “photographs” and “any information derived from photographs” and that the statute’s use of the term “scan of hand or face geometry” was only meant to cover in-person scans of a person’s actual hand or face (not the scan of an uploaded photograph).

What has become clear from the pending claims under BIPA is that statutory interpretation will not be easy. We will continue to closely watch the ongoing litigation surrounding biometric privacy – particularly since the specific Illinois statute in question has yet to be interpreted by a court with respect to facial recognition technology.

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Photo of Jeffrey Neuburger Jeffrey Neuburger

Jeffrey Neuburger is co-head of Proskauer’s Technology, Media & Telecommunications Group, head of the Firm’s Blockchain Group and a member of the Firm’s Privacy & Cybersecurity Group.

Jeff’s practice focuses on technology, media and intellectual property-related transactions, counseling and dispute resolution. That expertise…

Jeffrey Neuburger is co-head of Proskauer’s Technology, Media & Telecommunications Group, head of the Firm’s Blockchain Group and a member of the Firm’s Privacy & Cybersecurity Group.

Jeff’s practice focuses on technology, media and intellectual property-related transactions, counseling and dispute resolution. That expertise, combined with his professional experience at General Electric and academic experience in computer science, makes him a leader in the field.

As one of the architects of the technology law discipline, Jeff continues to lead on a range of business-critical transactions involving the use of emerging technology and distribution methods. For example, Jeff has become one of the foremost private practice lawyers in the country for the implementation of blockchain-based technology solutions, helping clients in a wide variety of industries capture the business opportunities presented by the rapid evolution of blockchain. He is a member of the New York State Bar Association’s Task Force on Emerging Digital Finance and Currency.

Jeff counsels on a variety of e-commerce, social media and advertising matters; represents many organizations in large infrastructure-related projects, such as outsourcing, technology acquisitions, cloud computing initiatives and related services agreements; advises on the implementation of biometric technology; and represents clients on a wide range of data aggregation, privacy and data security matters. In addition, Jeff assists clients on a wide range of issues related to intellectual property and publishing matters in the context of both technology-based applications and traditional media.